Saturday, February 24, 2024
NewsRSSTechnology

X begins charging new users $1 a year in New Zealand, Philippines

Attention Twitter users in New Zealand and the Philippines! Brace yourselves for a new change. X, formerly known as Twitter, has initiated a trial where new users will be charged $1 a year to access key features of the platform. This includes the ability to tweet, retweet, like posts, and reply to posts. The subscription fee aims to tackle spam, platform manipulation, and bot activity. However, users who choose not to pay will still be able to read posts, watch videos, and follow accounts. Keep reading to find out more about this experiment and the implications it may have on the platform’s user base and revenue.

X begins charging new users $1 a year in New Zealand, Philippines

X begins charging new users $1 a year in New Zealand, Philippines

This image is property of ichef.bbci.co.uk.

Background

X, formerly known as Twitter, has recently launched a trial in which new users from New Zealand and the Philippines are charged $1 a year to access key features on the platform. This move aims to reduce spam, manipulation, and bot activity on the social media platform.

Subscription fee trial

As part of the trial, X is now charging new users in New Zealand and the Philippines a yearly fee of $1. By implementing this subscription fee, X hopes to deter spammers and manipulators from creating accounts and engaging in harmful activities on the platform. The trial period will help X evaluate the impact of the fee and determine if it effectively reduces these issues.

X begins charging new users $1 a year in New Zealand, Philippines

This image is property of ichef.bbci.co.uk.

Key features available for paying users

Users who choose to pay the yearly subscription fee will gain access to key features on X. These features include the ability to tweet, retweet, like posts, and reply to posts. By offering these premium features to paying users, X aims to incentivize the adoption of this subscription model while offering a better user experience to those who are willing to pay.

Read-only accounts for free

While X is introducing a subscription fee for certain features, the platform will still provide free access to read posts, watch videos, and follow accounts. This ensures that users who are not willing or able to pay for the subscription still have the opportunity to engage with content on X, albeit in a more limited capacity.

X begins charging new users $1 a year in New Zealand, Philippines

This image is property of ichef.bbci.co.uk.

Phone number verification

As a means of further enhancing security and reducing the presence of bots, X is now requiring new account holders to verify their phone numbers. This verification process adds an extra layer of authenticity and helps to ensure that legitimate users populate the platform.

Possibility of all users paying for access

Elon Musk, the owner of X, has hinted at the possibility of all users eventually having to pay for access to the platform. While this is not currently the case, Musk’s statement suggests that the introduction of a paywall for all users may be in the company’s future plans. This move would further discourage bots and other harmful activities on X.

X begins charging new users $1 a year in New Zealand, Philippines

This image is property of ichef.bbci.co.uk.

Financial interest for the company to charge users

X has been experiencing a continuous decline in revenue since Elon Musk acquired the platform for $44 billion last year. The introduction of a subscription fee serves not only as a means of reducing spam and manipulation but also as a way to address the declining revenues. Musk believes that making users pay for access will deter bots, which cost very little to operate, but can have a significant impact on the platform’s integrity.

Introduction of X Premium

In addition to the subscription fee trial, X has also launched X Premium, an enhanced service that offers additional features to paying subscribers. X Premium subscribers have access to features such as longer posts and increased visibility on the platform. The subscription fee for X Premium currently stands at $8 per month in the US, with varying prices in different countries.

X begins charging new users $1 a year in New Zealand, Philippines

This image is property of ichef.bbci.co.uk.

Risk of losing users with paywall

One potential risk associated with the introduction of a paywall is the possibility of losing a large portion of X’s user base. Should a significant number of users opt not to pay for the subscription fee, the platform’s user base could shrink, potentially leading to a decline in advertising revenue. This risk highlights the need for X to strike a balance between monetization efforts and maintaining a broad user base.

Recent investigations and fines

In recent weeks, X has faced scrutiny and legal consequences due to various issues. The platform is currently being investigated by the European Union for the possible spread of terrorist and violent content, as well as hate speech. Additionally, Australia’s internet safety watchdog fined X for failing to cooperate with a probe into anti-child abuse practices. These investigations and fines underscore the challenges that X faces in maintaining a safe and legitimate platform.

In conclusion, X has implemented a subscription fee trial for new users in New Zealand and the Philippines to reduce spam, manipulation, and bot activity. Paying users gain access to key features such as tweeting, retweeting, liking posts, and replying to posts. However, free read-only accounts are still available for users who do not wish to pay. The introduction of phone number verification further enhances security on the platform. While there is a financial interest for X to charge users, the company aims to tackle bots and improve revenue. X Premium offers enhanced features for paying subscribers, while recent investigations and fines highlight the challenges faced by the platform. Ultimately, the success of this subscription model will depend on striking a balance between monetization efforts and maintaining a robust user base.

Source: https://www.bbc.co.uk/news/business-67141993?at_medium=RSS&at_campaign=KARANGA